First of all, Nickelodeon did screw up, but not as bad as everyone else seems to believe. When you think about it, going digital Korra is probably the best option. Back when Book 2 was airing, we knew ratings were poor, but that it was doing great in the digital sphere. If Korra is making all it’s money through digital services and merchandise, but little actually airing on TV, why on earth would Nick still air it when they could easily run a sponge bob rerun that would get them more viewers?
I think the people over at Nickelodeon knew this, and tested the digital waters back when they released the book 2 finale early. I’m only speculating, but I would guess this wen’t well and that they were intending to make Korra digital for all of books 3 and 4 and then announce it at comic con this year.
However, then the leaks came in to play. I think some bad decisions were made because they were panicking. The whole premiere date being announced 1 week in advance, the double episodes, and lack of advertising was awful. Now that we are through the leaked episodes though, they decided to go back to the original game plan, which is disappointing, but it’s not that bad either. Avatar and The Legend of Korra have been pushing boundaries for years now as to the content of American television shows, why not push the boundaries to how a show is viewed too? Korra certainly won’t be the first show to be aired like this, but I think it has the potential to make a big splash in the media world. Television is becoming obsolete, and the internet is the future as far as media based entertainment is. If Korra is successful as an exclusively digital series (which it could be looking at its prior digital success, even when it aired on TV) it could convince TV networks to do more stuff like this. Obviously Netflix has been doing great things with their digital series, but other networks are going to have to step up their game to match that. This all being said, here’s a list of things that you should feel free to complain about because Nickelodeon really did screw up on.
1. Mike and Bryan seem to find things out the same time fans do. That’s really sad, because you know, they’re the creators and they don’t know when/where their own show is being aired or what Nick’s plans are for it.
2. Announcing a premiere date a week beforehand. This is just ridiculous.
3. Accidentally leaking your own show on one of your own websites. Come on, this is just embarrassing.
Basically this post is to explain why the statements “Nickelodeon doesn’t care about Korra,” or “Nickelodeon hates Korra,” aren’t completely true. Yes, The Legend of Korra HAS been mishandled, but honestly a lot of other networks would have just cut Korra back in book 2 and stopped production. I think they really do value Korra and it’s fanbase, but they don’t really know how to handle a show whose fans aren’t the 9 year old demographic most their other shows cater to.
That’s all. Enjoy the rest of your day!
There’s also the fact that they mishandled airings all the way back in Book 1, skipping weeks and changing the timeslots a lot, then switching to the friday night death slot for Book 2 onward and still screwing around with airing times. This is what helped kill the ratings and probably why they pushed it to online only since it never had a consistent schedule.
Maybe they should relinquish the rights to the IP to something like Netflix to treat it well. I was going to say CN since they know how to handle stuff outside of the kids demographic well but then again… Young Justice..
Hey Korra Nation! Phew. Some of you may have heard versions of this news elsewhere, but here’s the official word. After this Friday’s on-air premiere of Episode 8 “The Terror Within” at 8/7c, all remaining Book 3 episodes will move to a digital rollout. That means two things: 1) Korra is NOT cancelled, 2) the remaining episodes will roll out weekly on Nick.com and the Nick app beginning August 1, as well as on platforms like Amazon, Google Play, Xbox and Hulu.
Thousands of you have been asking to watch this incredible show online, so hopefully this news works in your favor. Mike and Bryan created a breath-taking season for us all…so get ready to watch it all go down!!!
Thanks for being the BEST fans in the industry and see you at Comic-Con.
jfc nick are the execs really trying to cancel the show? First you couldn’t keep a straight schedule on saturday mornings, then you moved it to the friday night death slot and still couldn’t keep a straight schedule and shot out episodes as quickly as possible just to get them over with including airing the last four episodes in a single night. You wonder why the ratings have gone to shit when you can’t keep the airing times consistent for more than two weeks.
And now they’re trying to quietly scoot out the remaining episodes (including season 4 since that was already ordered and paid for) online to further fuck over the series because ratings haven’t been good and most people watching this show is adults.
I know my opinion means shit because I’m not 12 anymore and I don’t buy whatever kids crap they advertise but dammit Book 3 is actually pretty decent so far compared to how Book 1 was kinda shit after the first few episodes and Book 2 was absolute shit until Wan’s story came up.